Week 2 Assignment

All social media is geared towards personal use. Some of them have more of a community base interaction while others are more one on one level.Twitter does a great job of this. When it comes down to business, there are some social media that are more effective.  The first one that comes to mind is Facebook.  Instagram is also famous for promotions, but the one I think people forget about is Snapchat.

All of these social medias work well for both but some are more suitable than others for business. Twitter I think is the one least likely to promote anything. Twitter has so many tweets going out that some posts get lost. This is due to the fact that it is only 140 characters. Sometimes twitter is just treated like a diary to post and not really read. On the other hand we have other platforms that excel in promotion.

 For example, Facebook is a great way to get your small business out there because you are able to post events and set it up like a website. Users are already on Facebook a lot, by being able to view your page from the app they are already using it increases internet traffic more than a regular website. It also has other tools like setting up events and groups which are good for promotion. Instagram is a great way to get sell product. This is because there are many influences on Instagram that promote your product with posts they already put out and get massive attention. These are two great social media platforms that are great for personal and business use. 

Snapchat isn't really talked about a lot but it is massive when it comes to self promotion. I use this platform the most so I am familiar with the tools provided. For example, when posting something nothing else is on the screen. All the attention is on the picture. There are no captions distracting the audience. There is no comments trolling or contradicting your product. It is very controlled. Snapchat also already has a system built in where you can send money directly to the user you want. These are really good things for certain types of business. Also on Snapchat you can now embed links with your intial video to send the user else where if they chose to continue shopping with you. Snapchat is more personal which is why I think it is great for self promotion like modeling, selling a lifestyle, or just being an outlet for people to pay to see something on Snapchat. On top of all that there are also commercials for everything on Snapchat. Sometimes these ads are stoppable while others will not let the user continue until it is over. I feel this is less frustrating than YouTube because it is not as long. I do not notice it as much.